Crisis Communications Planning

Every organisation has issues that impact its reputation. How I help:

Call Luke on 0422 855 930 today

Risk Evaluation - Identification and Assessment

I identify potential crises within your organisation and assess their potential impact on reputation; the likely areas where you are reputationally vulnerable and rank them for action before escalation.

Crisis Media Training

Media training to communicate effectively during a crisis.  We train spokespersons on media engagement, message delivery and crisis response strategies. We have considerable expertise in crisis media training, to ensure your team puts their best foot forward at a time of crisis

The Right Plan

A Crisis Communication Plan outlining your communication objectives, strategy, roles and responsibilities, messages and channels for information dissemination, is essential.

Crisis Simulation and Preparedness

Crisis simulations and preparedness exercises. Refine your communications responses when engaging with media and stakeholders. Simulations exercises uncover gaps in messaging, identify areas for improvement, and ensure readiness to navigate your way through challenging situations.

Content Removal

If false or misleading content is identified, I offer assistance in getting it removed from websites or social media platforms. This may involve legal strategies, negotiation with platform administrators, or other means.

Brand Monitoring

Monitoring brand mentions and sentiment for early issue detection before they escalate.

Employee Advocacy Programs

Empowering your employees to be brand advocates to enhance your organisation's reputation through workshops and materials.

Reputation Scorecards

Online reputation scorecards track and measure your reputation management efforts over time. Incorporating sentiment analysis, online visibility, brand mentions, and social media engagement for a comprehensive assessment of your online reputation health.

Reputation Repair and Enhancement

The plan outlining how to repair and enhance your reputation, including online optimisation and stakeholder engagement. Includes generating engaging content highlighting your strengths, accomplishments, and positive contributions.

Online Community Building

Building a strong online community around your brand as a buffer and supportive network. We help you cultivate a loyal and supportive online community.